EXPERIENCE
Career journey
and milestones.
JS Labs is my product studio. I build agentic systems and modern web platforms for eCommerce and marketplace teams — taking the repetitive operational work (catalog, pricing, reporting, support) and turning it into software that runs itself on a Next.js + Supabase + Vercel stack.
Design and ship agentic ops systems — autonomous catalog QA, daily repricing, marketplace health monitoring — with human-in-the-loop approval gates
Build and operate client web + commerce platforms end-to-end: design, engineering, analytics, and AI assistants
Productize marketplace playbooks from a decade of operating experience into templates and tools
Next.jsSupabaseVercelAI AgentsAI SDKTypeScript
Senior eCommerce Specialist
National Strategic Group
Senior specialist on Amazon and marketplace channels — owning channel strategy, catalog, and day-to-day operations, and bringing AI-assisted workflows into how the team runs listings, pricing, and reporting.
Own marketplace channel strategy and execution end-to-end
Embed AI-assisted workflows into daily listing, pricing, and reporting operations
AmazonMarketplace OpsAI Automation
Team Lead — New Launches
Berlin Brands Group
Led the new-launches team at one of Europe's largest Amazon-native brand groups, taking new products live across Amazon marketplaces in multiple locales.
Ran the end-to-end launch motion: listing creation, localized content, compliance, pricing, and launch coordination
Worked the launch playbook across a multi-brand, multi-market portfolio
AmazonLaunch OpsLocalizationCross-Border GTM
Head of Marketplace
eComplete
Created and led the marketplace division of an eCommerce growth group — built the team, the playbook, and the SaaS tooling our clients ran on.
Created the marketplace division and developed a SaaS tool used by clients
Increased client revenue by an average of 60% while reducing costs by an average of 36%
Built one of the most advanced marketplace solutions in South Africa
Recruited, trained, and managed the marketplace team
SA MarketplacesSaaSAPIsPricingTeam Leadership
Marketplace Manager
eComplete
First marketplace hire. Built the API and database integrations connecting client catalogs to South Africa's largest marketplaces, and managed client marketplace accounts day-to-day.
Built API and database integrations to the largest South African marketplaces
Managed client marketplace accounts end-to-end
APIsDatabasesJavaScriptMarketplace Ops
Bootstrapped eCommerce venture — my first full run at sourcing, listing, pricing, and fulfilling products online, and where spreadsheets first turned into automation.
Ran every function of a small eCommerce business solo: sourcing, listings, pricing, fulfillment, and the numbers
Started automating the repetitive work with scripts and APIs — the origin of everything JS Labs builds now
eCommerceExcelJavaScriptAutomation
Interested in exploring
opportunities?
I'm always excited to discuss how we can create value together through strategic partnerships and meaningful work.